Pariplay Partners with PlayStar on New Jersey Casino
iGaming content aggregator Pariplay, a subsidiary of NeoGames, has partnered with PlayStar Casino to introduce new games to New Jersey players. The partnership involves the integration of Pariplay’s Fusion platform with PlayStar Casino’s slot catalog, bringing a wide range of innovative slot games to the platform.
Fusion, Pariplay’s flagship aggregation platform, hosts over 14,000 slots from more than 120 developers. This includes popular titles from Pariplay’s in-house studio, Wizard Games, such as Dragons of the North, Spirit of Mustang, and Wolf Riches. The partnership aligns with Pariplay’s strategic goals to expand its influence and reach in North America.
In a press release, Shivan Patel, VP of North America at Pariplay, expressed enthusiasm about the partnership with PlayStar, saying, “Expanding our reach across North America remains a key priority, and this launch with PlayStar represents another major milestone in our commitment to delivering the very best content to players in the region. PlayStar has already made waves in New Jersey since its launch last year, and we are thrilled to establish what I’m sure will be a very positive partnership.”
An iGaming aggregator acts as a bridge between software developers and operators, simplifying the process of adding new games to a platform. By collaborating with aggregators, US online casinos can easily add the best games from the best software developers to player
Dan Alexander, CCO at PlayStar, also commented on the launch, highlighting the company’s ambitions in North America. He said, “It is fantastic to be able to present our players with a wealth of new content thanks to this launch in New Jersey. We have big ambitions across North America and look forward to seeing how our customers react to the engaging, entertaining experiences that are now available to them.”